A colorful abstract logo with overlapping red and purple curves on the left, next to the words Planned Parenthood in bold white text on a black background—ideal inspiration for any web design agency aiming to create impactful branding.
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A colorful abstract logo with overlapping red and purple curves on the left, next to the words Planned Parenthood in bold white text on a black background—ideal inspiration for any web design agency aiming to create impactful branding.

Zeus

Zeus is a leading freight technology platform operating in the UK & Europe.
CLIENT FEEDBACK
“The most unique aspect of working with Burst was their collaborative spirit. They fostered a true partnership throughout the design process. Communication was open and transparent, and they were always receptive to our feedback.”
Tugce E., Senior Marketing Manager, Zeus

project overview

Setting the Global Stage

Zeus approached us to reimagine its visual representation and create a pitch deck with a blueprint for capturing the £335bn EU freight market. With an ambitious mission to achieve, our first step was to establish Zeus in the UK. We worked together to polish and elevate Zeus’s brand identity as a freight technology and sustainable logistics provider. This partnership has flourished over three years, with Zeus consistently returning for additional services and enthusiastically referring new clients – a testament to our collaborative approach and the measurable results we’ve delivered.
An open report titled Roadblocks to Sustainability 2023: Sustainable Freight Research Report by ZEUS, featuring pages with text, summary sections, and images of a highway, a truck, green forests, and a leaf—ideal for a sustainability-focused branding case study.

Our Collaboration

Pitch Deck Design
Branding & Graphic Design
Video Content Creation

pitch deck design

A Story that Sells

In collaboration with the Zeus core team, we developed a 67-page pitch deck design and white papers to position Zeus as a thought leader in sustainable freight. These materials tell the inspiring story of their technological innovation and communicate their sustainable initiatives to investors and partners in a meaningful, resonant way.
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Two promotional banners for ZEUS, featured in this branding case study, show a red-haired man—worried and biting his nails in one, smiling and pointing upward in the other—highlighting ZEUS's reliable, automated, cost-controlled freight services.

Graphic Design

Design Evolution with Purpose

We’ve partnered with Zeus to transform their visual identity through comprehensive graphic design initiatives. Our designs translate their freight technology breakthroughs and sustainability mission into eye-catching visuals that resonate with investors and industry partners. This partnership has allowed us to create everything from pitch decks, product brochures, and logo designs, to video content, web graphics, and social media assets, ensuring their brand remains modern, professional, and consistently ahead of the curve.
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A collage of six images shows professional men and women in business attire, smiling or working on laptops, with digital and map graphics in blue and pink backgrounds—ideal for a branding case study.

ONGOING Retainers

Continued Partnership

Since early 2022, Zeus has trusted us to keep their brand fresh and engaging through a flexible retainer agreement. Every month, we provide a mix of graphic design, video editing, and copywriting to help them maintain a strong industry presence. Our flexible approach means they get the most out of their investment – unused hours roll over, and when they need extra support, we step in with SEO and marketing expertise. Thanks to our consistent quality and responsive service, Zeus frequently refers new clients to us.
A set of five overlapping digital flyers featuring Zeus and Apollo Tyres branding, text, graphics, and diagrams about AI-driven supply chain innovation—presented as a branding case study on a white background.

Result

Ready for Returns

With a strong, memorable, and impactful brand presence, Zeus is poised for continued growth and industry influence. Their pitch deck, white papers, and fresh branding are strong assets in their arsenal, and success is on the cards for this freight and logistics company.
A collage of presentation slides featuring sustainability, customer savings, maps, graphs, green initiatives, and business solutions highlights a branding case study with a green and blue color scheme and the ZEUS logo on one slide.

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