A colorful abstract logo with overlapping red and purple curves on the left, next to the words Planned Parenthood in bold white text on a black background—ideal inspiration for any web design agency aiming to create impactful branding.
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A colorful abstract logo with overlapping red and purple curves on the left, next to the words Planned Parenthood in bold white text on a black background—ideal inspiration for any web design agency aiming to create impactful branding.

limber

limber is a flexible staffing platform that connects hospitality venues with reliable workers who can choose shifts that suit their lifestyle, creating consistent teams without the constraints of traditional employment.
Notable Features
A stylized icon of a rounded square above three connected circles, all in a pink and purple gradient, resembling a network or hierarchy diagram—perfect for illustrating a case study on organizational structure, set against a light background.
From 100+ to 15 Pages
Gradient pink and purple icon of a web browser window with a simplified layout, ideal for showcasing a case study—featuring a top bar, large square, and horizontal lines representing text on a light background.
Clear Content Hierarchy & Navigation
Icon of a calculator with four quadrants, each displaying a math symbol: plus, minus, multiplication, and equals—perfect for illustrating a case study. The design features a pink and purple gradient outline on a light background.
Smart Staff Cost Calculator
A pink and purple gradient icon of a dollar sign surrounded by two circular arrows, symbolizing money transfer or financial transactions, often used in a case study on digital payments, on a light background.
Conversion-Focused UX

project overview

Ushering in an Era of Flexibility

limber is the revolutionary gig economy platform that empowers people to live a happy, flexible, and varied work life.

The obstacle standing between limber and taking a step towards realizing their goals was a burdensome and overly complex website of more than 100 pages. The content lacked hierarchy and conversion was sparse. We worked with them to design a brand new website in Figma, and develop the fresh UI in WordPress. Thanks to the new and condensed website we created, limber has attracted more job seekers and employers and has generated more engagement.

A collage of limber website pages for a web design agency, showing job posting forms, smiling workers, and features for flexible staffing and gig work, with a blue and white color scheme and curved graphic elements in the background.

Our Collaboration

Web Design

Web Design

Time to create

To create the best website possible, our team began by working closely with limber to understand their mission: to make it easy, cost-effective, and viable for hospitality venues to access and work with a growing generation of flexible talent.

We designed a clean, modern website with a user-friendly interface and simple navigation. The site frequently uses platform illustrations & mock-ups, enabling users to understand what limber does in an easily digestible way.

Learn More
Screenshot of a webpage titled How limber Works, featuring a case study on using limber to find shift workers. The page displays images of people at work, text descriptions, and illustrated interface elements.

Web Development

Smart Staff Calculator

We developed a custom calculator for the limber website that allows businesses to work out the cost of their core hospitality team based on shifts. This custom-coded, intuitive solution adds an extra value dimension for limber’s clients, giving them a way to streamline their hiring planning process and gain instant budget clarity. The smart calculator is a testament to the principle of providing value, garnering a 1400% increase in conversions. Web journey data confirmed that the added convenience of our custom calculator was the driving force behind the vastly improved conversion rate.
A smartphone and tablet display the Limber staffing website with a shift search form. The blue Limber logo and tagline helping hospitality sites hire happy and profitable flexible staffing appear on a white background, showcasing a real-life case study.

Result

From Website Chaos to Conversion-Driven Clarity

limber’s new website marked a turning point in their growth story. By replacing a bloated 100+ page site with a sleek, intuitive platform, we empowered job seekers and employers alike to engage meaningfully with the brand. Our custom-built Smart Staff Calculator was the standout feature, driving a 1400% increase in conversions and transforming limber’s digital experience into a reliable, high-performance hiring tool. Clean, progressive design alongside intentional functionality delivered what limber needed most: relevance, reach, and results.
A digital graphic shows several overlapping website screens from Limber with a smiling woman in one. Text on the right reads “1400% increase in conversion” on a blue background with curved lines, highlighting a compelling case study.

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