Branding | Web Design | Pitch Decks


DineUp is reimagining the in-flight experience by offering your favorite restaurants on-board. We worked with the innovative tech startup to create their visual branding, pitch deck & social media strategy.

tech startup branding case study

Reimagining The In-Flight Experience

DineUp is the new food-ordering platform for air travelers. They needed branding and a website that would make people’s mouths water at the thought of delicious in-flight meals.

DineUp allows you to pre-order from your favorite restaurants and have your meals waiting for you on-board, so we worked closely with the DineUp team to understand this unique approach to food ordering. DineUp has since used the materials we created to secure partnerships and investments before launch.

startup branding

The Design

We created a brand and visual identity that captures the excitement of enjoying a great meal while flying, while keeping the logo and color palette true to the sky.

Once we completed the branding for DineUp, the team were so impressed with our work that they asked us to create a pre-launch website and pitch deck to showcase the platform and generate interest before its official launch.

We designed and developed a visually stunning landing page for the startup using Figma & WordPress, and we created a pitch deck in Google Slides that highlighted DineUp’s unique value proposition.


Here’s what we did

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