A colorful abstract logo with overlapping red and purple curves on the left, next to the words Planned Parenthood in bold white text on a black background—ideal inspiration for any web design agency aiming to create impactful branding.
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A colorful abstract logo with overlapping red and purple curves on the left, next to the words Planned Parenthood in bold white text on a black background—ideal inspiration for any web design agency aiming to create impactful branding.

Moonbeam

Moonbeam is the UK’s first brushless car wash, with stations in Hull, Ashington, and more locations constantly popping up.
key success statistics
First Month Active Users
+ 0 %
First Month Conversions
+ 0 %
Mailing List Subscriptions
0 +
Locations Opened Nationwide
+ 0

project overview

The First of Its Kind

Moonbeam Car Wash sought to captivate franchises and customers with fewer words and more visuals. We took inspiration from their existing online presence to create a website and pitch deck highlighting the brand’s clean, premium aesthetic and commitment to sustainability. Here’s how we helped them.
A collage of promotional slides for Moonbeam Car Wash showcases a branding case study, featuring app interfaces, pricing details, partner logos (like Tesco and Burger King), and vibrant purple backgrounds with white and blue text.

Our Collaboration

Web Design
Pitch Deck Design

Web Design

Sleek and Simple

Moonbeam is all about the power of simplicity. So we applied the same thinking to their website design, culminating in an easy-to-navigate, user-friendly 8-page website. The website’s strength is its ability to deliver the information its users seek and allow for effortless transactions.

To facilitate the sale of their car washing products, including mitts and car wash foam, we established a connection between the website and their Shopify store. This has resulted in a seamless on-site shopping experience for visitors and a 440% monthly increase in traffic since we created the website.

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Screenshot of a car wash website branding case study, featuring the homepage, newsletter signup, jet wash locations on a map, and a video thumbnail of a car being washed—all highlighted by purple, yellow, and white accents.

Pitch Deck Design

Showcasing Strengths

Wherever possible, we prioritized powerful visuals over text so that viewers could grasp the brand’s appeal and values quickly. We used high-quality images of Moonbeam’s facilities, advanced machinery, and sustainable features like solar panels, underscoring the brand’s commitment to environmental responsibility. We also aligned the color palette and layout to the content to create a sophisticated yet impactful visual narrative that leaves a lasting impression.
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Three digital slides present a branding case study on Moonbeam Solar Car Wash, spotlighting product features, solar-powered sustainability, and retail park benefits—complete with images of the car wash and a map.

Result

Ready for Growth

The Moonbeam Car Wash website and pitch deck successfully communicated the brand’s premium and sustainable ethos, capturing the interest of franchisees and customers alike. Through visual storytelling and a refined design, the deck positioned Moonbeam as a competent, attractive, forward-thinking option in the car wash market.
A mockup showcasing a car wash branding case study, with the website displayed on a smartphone, laptop, and two web pages featuring a welcome message, pricing plans, location info, and jet washing service in purple, yellow, and white.

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